According to Sam Altman (@sama), OpenAI has launched a new ChatGPT feature called Pulse, initially available for Pro subscribers. Pulse continuously analyzes user interests, connected data, and recent chats overnight to deliver personalized recommendations each morning. This AI-driven feature enhances user engagement by proactively providing tailored updates, moving ChatGPT from a reactive tool to a proactive, highly personalized digital assistant. The feature demonstrates a significant trend toward hyper-personalization in AI, creating new business opportunities for advanced AI-powered personal assistant services. Source: Sam Altman on Twitter (Sep 25, 2025).

According to OpenAI on Twitter, ChatGPT Pulse is now in preview, introducing a new AI-powered feature that proactively delivers personalized daily updates sourced from user chats, feedback, and connected apps such as calendars. This rollout targets ChatGPT Pro users on mobile devices, enhancing workflow automation and productivity with real-time insights (source: OpenAI @OpenAI, Sep 25, 2025). Businesses can leverage this feature to streamline communication, improve task management, and integrate AI-driven recommendations into daily operations, presenting significant opportunities for enterprise productivity solutions.